another konzept was founded in 1999 by Anne Karine Vogt and Katrin Naumann. Their initials, a and k, represent their business philosophy: another konzept of doing business. Anne Karine and Katrin believe that in order to deliver exceptional service, they must truly take the time to listen to their clients. This philosophy has earned them an amazing reputation in the industry as one of the leading Destination Management Companies in Spain. With offices in both Barcelona and Madrid and expertise throughout Spain, another konzept has a strong, passionate, flexible team - working every day to find creative solutions for their clients and exceeding their expectations in each and every way.